In recent years social media marketing has evolved from a communication tool between people to a dominant driving force on the World Wide Web. Nowadays social media marketing includes a huge impact not just on the digital realm, but also on business, politics, trends and nearly all facets of our world.
A common assumption is that social networks are totally driven by people, but that’s partially incorrect, in fact social networks are driven by dominant forces and media giants. The truth is people aren’t shaping social media marketing, but social media marketing is shaped for them and they just follow, which is a sad reality on it’s own because social networks were supposed to be driven by the people not the other way around.
How this relates to football. Football is the most used sport on earth, a lot more than 3.4 Billion people watched world cup 2010, almost half of the planet! And it had been estimated that about 1 billion people watched world Cup 2014 final between Germany and Argentina. Traditionally football happens to be covered by TV, newspapers and news websites. But recently social networks started taking an important portion with this coverage. With the shift from traditional news to social media marketing news, and from computer devices to cellular devices, people now are more comfortable in consuming football news in a common social network, and at the comfort of the mobile devices. You can get all football news from all sources at your news feeds depending on the pages that you follow ตารางบอลวันนี้, compare this with search engines or bookmarking several websites, the initial option became the popular way of following sports events.
Although football has good presence in top social networks but for football enthusiasts that presence is lacking or insufficient, as an example you still don’t get updated with all football events, and as a baseball fan you should do exhausting search to follow along with all of the pages you’re interested in. Other problem is that football news are buried inside swarm of posts from all the subjects, where you cannot easily filter out posts that aren’t related to football.
Football fans deserve their own social network where they are able to talk exclusively about football and share related news and stories. They need social channels which are dedicated for football fans, where they are able to meet, interact and share football passion. They need a place where they are able to follow the latest news and matches results without the necessity to leave to search for the information.
In a brand new world governed by social media marketing, folks are becoming dependent on the ease of use of information that social media marketing provides. And because folks are obsessed effortlessly of access from what they are thinking about, the future of social media marketing will undoubtedly be shifting towards niche social networks which are specialized in specific interests and affinities.